Marketing Opportunities | New York State Association of Counties

The New York State Association of Counties (NYSAC) will celebrate its 100 year anniversary in 2025. We are working with members for events and publications that will celebrate this historic event, including events, activities, materials, and collateral that will help us observe this year-long celebration.

NYSAC offers a variety of ways to showcase your programs and services to thousands of county decision-makers throughout the year!

Learn how you can promote your business at our conferences, podcasts, webinars, email newsletters, magazines, and more.

Review our list of 2025 Marketing Opportunities that you can take advantage of throughout the year, and scroll down for the latest information on upcoming events and publications.

To connect with NYSAC, call or email NYSAC's Business Development Manager, Juanita Munguia at 518-465-1473 x201 or jmunguia@nysac.org

"As an attendee, sponsor and exhibitor at this type of event for many years, I always consider the cost/benefit in sponsoring/exhibiting at each industry conference. We no longer participate in certain industry conferences that have become crowded to the point where our exposure is limited and we can’t consistently make good client/prospect contacts. Our participation at NYSAC has been expanding over the past few years, due to the value we get from your organization.

As a vendor, I greatly value the company branded signage outside of the sponsored workshop, tent cards on tables of the sponsored workshop, announcing our sponsorship and recognizing me during your thank you announcement at the workshop, attractive Exhibitor/Sponsor guide, well located exhibit space, and good sponsorship recognition in both handed out materials and signage.

Keep up the good work. It’s greatly appreciated."

Richard Tortora, President
Capital Markets Advisors, LLC

Upcoming Event

2025 NYSAC Legislative Conference

Crowne Plaza Albany - The Desmond Hotel
February 24-26, 2025
Albany, New York (Albany County)

REGISTRATION FOR THIS EVENT WILL OPEN IN NOVEMBER

Review our Exhibitor/Sponsor Opportunities packet for your registration options and details.
Review our up to date conference flyer for the agenda, workshop descriptions, and hotel information. This information may change and be updated on our website between now and the event.
See our 2025 Legislative Conference registration site links below soon!
Exhibitor Registration
Sponsor Registration

If you have any questions about attending our events, please send us an email at jmunguia@nysac.org

* If you would like to be a special event sponsor, please email us to inquire about the full benefits of the sponsorship you are interested in. The conference materials do not include all special event sponsorship benefits.

* Everyone that attends to network with our members, exhibit, or sponsor must be registered and wear our event name badge to be present. Our events are not open to the public.

Events

Maximize Your Brand Exposure at NYSAC Conferences

The New York State Association of Counties (NYSAC) will celebrate its 100 year anniversary in 2025. We are working with members for events and publications that will celebrate this historic event, including events, activities, materials, and collateral that will help us observe this year-long celebration.

Join us as a sponsor or exhibitor at one of NYSAC's highly anticipated conferences, granting you direct access to influential decision-makers at the county level. Showcase your company's products and services in various ways and leave a lasting impression on our county membership.

Don't miss out on this exclusive opportunity to present your business solutions. Secure your spot today and unlock the full potential of showcasing your brand at NYSAC events.

We now offer a registration fee for those who want to network but not exhibit or sponsor the event.

SAVE THESE DATES!

2025 Legislative Conference, February 24-26, 2025, Crowne Plaza Albany, Albany County

59th Annual County Finance School, May 7-9, 2025, The Queensbury Hotel, Warren County

2025 Fall Seminar, September 8-10, 2025, Niagara Falls Convention Center, Niagara County

Podcast

Amplify Your Brand's Reach with Podcast Advertising

NYSAC's County Conversations podcast features industry experts discussing topics relevant to county government, providing policy updates, and insightful interviews addressing local challenges with innovative solutions.

This is your chance to align your brand with our County Conversations. Download our media kit for details and the range of advertising opportunities available.

MEDIA KIT

Webinars

Elevate Your Brand with a Sponsored Webinar

Sponsor a webinar tailored specially for county officials. This is your opportunity to connect, educate, and leave a lasting impression on our influential audience.

Reach out to inquire about upcoming webinar topics. This is an effective way of maximizing your brand's visibility among county officials.

Webinar Sponsor Form

eAdvertising

Leverage NYSAC’s eAdvertising Publications

Thousands of county officials receive our Counties in the News in their inboxes every business day. This essential publication keeps them informed about the latest news from counties across the state with curated articles on up-to-date developments impacting counties in your region and beyond.

During the state legislative session, NYSAC members receive the County Perspective via email every Monday. This publication offers an insightful snapshot of the week's activity at the Capitol keeping them informed about key legislative developments, policy discussions, and the impact on counties. Gain valuable insights into the decisions shaping our counties by advertising in this publication.

MEDIA KIT

Magazine

Feature Your Business in the NYSAC News Magazine

The NYSAC News magazine is the official print publication of the association and is issued three times a year. The NYSAC News includes timely and valuable information for counties and is sent to thousands of county and state officials and other subscribers. It serves as a trusted resource for vital information. Stay informed and expand your influence.

MEDIA KIT

Partnerships

Join NYSAC’s Annual Partnership Programs

NYSAC's Excelsior and Associate Partnership programs provide a platform for private sector organizations to share best practices in government operations and public service with our members. This program is designed to connect our members with solutions to the governing, management, and information challenges they face. Becoming an associate or excelsior partner demonstrates your company’s exceptional support of county government through your annual investment.

As a partner, your business will be featured in our online County Marketplace, giving you visibility and access to our county audience. Join us in offering county solutions and making a meaningful impact on the future of government operations and public service.

You can review our 2025 Excelsior Partnership form and 2025 Associate Partnership form here, or email jmunguia@nysac.org to discuss these programs in detail.

Questions?

For more information about any of the information listed here, contact Juanita Munguia, NYSAC's Business Development Manager, at jmunguia@nysac.org.